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Strategy & brand
A clear, memorable brand ready to grow
We create complete brand identities: research, naming, logo, palette, typography, brand guidelines and ready-to-use assets for web, social and print.
- Who it’s for
- New companies or brands that no longer reflect who they are.
- Investment
- Custom quote
- Timing
- Depends on scope
What’s included
- Brand research
- Naming
- Logo and visual system
- Palette and typography
- Brand guidelines
- Stationery and templates
How we work
- Discovery. We review where you are today, your goals and your competitors.
- Proposal. You get scope, timeline and a fixed price.
- Build. We design and produce, and show you progress every week.
- Launch and improve. We go live, measure and optimize with data.
Why MCW Digital
We’re a 360° agency in Escazú, Costa Rica, with more than 10 years of experience. The same team that shapes the strategy builds the technology, so nothing gets lost between vendors. We work in English and Spanish, and everything we build is owned by your company.
Frequently asked questions
How many logo options do I get?
Several creative routes and revision rounds, defined in the proposal.
Do you do rebrands?
Yes, protecting what your brand has already built.
You may also need
Shall we talk about your project?
In a 20-minute call we’ll tell you what you need first and what it costs.

